clearly the brand wilson is active this fall. After formalizing its collaboration with the Paris Major, announcing the launch of the new Accent line and the reissue of the Carbon Force, the American brand announces its official collaboration with the Femme Open, organizer of the women’s padel championships in Europe.
Wilson reaffirms his commitment to women’s paddle tennis
As an official sponsor, Wilson will provide all sports equipment and balls for the tournaments in Europe. The brand will also distribute prizes and giveaways, and host exclusive Wilson events. This association is further proof of Wilson’s commitment to women’s paddle tennis, a sport in which the brand has already invested for several years.
“We are delighted to work in collaboration with Femme Open to promote women’s padel in Europe”explains Iñaki Cabrera, Global Commercial Director of Wilson Padel. “At Wilson we are committed to bringing paddle tennis closer to the general public, at the same time that we develop the community of players and offer them an increasingly satisfying gaming experience.”
Woman Open promotes women’s padel since 2018
Femme Open was born in 2018 with a simple mission: invite women to take time for themselves, have fun, improve their physical condition and make new friends, while playing paddle tennis matches.
What started as a simple recreational project is now a professional organization in its own right, working to build bridges between countries and organize tournaments across Europe, having crossed the national borders of Sweden in 2021.
The objective of the organization is to offer a competitive space promoting the networks and the pleasure of sport, both for beginners and professional players. Femme Open has also recently started organizing trips and tournaments in other countries to help players broaden their horizons and make new connections. The Femme Open currently holds championships in the UK, Denmark, Finland, Norway, Spain, Greece, Italy and the Netherlands, with plans to expand to Germany and France.
“After our events, we want every player to leave with a head full of memories and a heart full of joy, with new friends and a bag full of goodies. Today we are constantly developing our operations, organizing more and more workshops to introduce new players to the sport and more and more tournaments all over Europe. We are convinced that our partnership with Wilson will help us achieve our goals even faster, as the brand already has strong relationships with confirmed padel players and excellent coaches, not to mention that it has already been investing in the success of women’s padel for several years. »add Johanna Aybar and Johanna Livijn, who are in charge of the Femme Open.
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